Description

Enter the sector of haute couture with the creative legend who designed and directed the best spectacles in fashion with hundreds of unpublished in the back of-the-scenes images.

The New York Times describes Alexandre de Betak as ‘the Fellini of style and the Cecil B. DeMille of the runways’. For 25 years, Betak has produced some of the fashion world’s so much memorable shows and events for brands as diverse as Dior and Victoria’s Secret. This stunning, lavishly produced volume celebrates his career by means of set and show photography, in addition to hundreds of unpublished in the back of-the-scenes images. Structured thematically to bring readers within Betak’s creative process, the book provides unrivalled insight into how fashion becomes art in addition to commerce.

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