Business Adventures: Twelve Classic Tales from the World of Wall Street



Business Adventures remains the most productive business book I’ve ever read.” —Bill Gates, The Wall Street Journal

What do the $350 million Ford Motor Company disaster referred to as the Edsel, the fast and improbable rise of Xerox, and the implausible scandals at General Electric and Texas Gulf Sulphur have in common? Every is an example of how an iconic company was once defined by a particular moment of fame or notoriety; these notable and fascinating accounts are as relevant today to understanding the intricacies of corporate life as they were when the events happened.

Stories about Wall Street are infused with drama and adventure and reveal the machinations and volatile nature of the world of finance. Longtime New Yorker contributor John Brooks’s insightful reportage is so full of personality and critical detail that whether he’s having a look at the astounding market crash of 1962, the collapse of a well-known brokerage firm, or the bold attempt by American bankers to save the British pound, one gets the sense that history repeats itself.

Five additional stories on equally fascinating subjects round out this wonderful collection so as to both entertain and inform readers . . . Business Adventures is in point of fact financial journalism at its liveliest and best.

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